Captain Anti Vape - The CAV Movement

3646QCA Action Research Studio 2022

Griffith University Southbank - Bachelor of Design

ABOUT THE BRIEF

For this assessment, we were to find chose a topic and conduct a series of surveys, and research to design a solution to the problem we find within our chosen topic. For this project, I chose to research Vapes. Through surveys and secondary research, I discovered the underlying issue is the lack of safety and quality regulations on the production of vapes as well as the lack of education surrounding the product. For this project, I was selected to present my pitch at the QCA Bachelor of Design Graduation Show in a pitch battle along with 6 other constants from other majors.

Lecturers Assessment Feedback:

Saxon you should be incredibly proud of the work you have put into this project - The outcome you have delivered is extremely thorough, empathetic, highly resolved and is driven by your large base of research findings, your solution responds to the original intent of your project very well.

Pitch presentation - Your visualisation of data was strong in your presentation. Your pitch was professional and you had clearly prepared your material well. Your delivery was very informative and your research underpinned your project idea.

Design Resolution/Product - Your brand consistency across all mediums was very well managed and had created a strong dynamic visual style well suited to your target audience. In summary your research has been well linked to a strong visual outcome that delivers a very viable solution to your problem statement.

Summary - Wonderful wonderful outcome supported by a very strong weekly process, you have been one of the hardest working students that I have met, you should be very pleased with this outcome.